Automobile air conditioning is used to adjust and control the temperature, humidity, air cleanliness and air flow in the car compartment in the best state, to provide passengers with a comfortable riding environment, reduce journey fatigue; For the driver to create good working conditions, to ensure safe driving plays an important role in the ventilation device. Generally including refrigeration equipment, heating equipment and ventilation equipment. This kind of combined device makes full use of the limited space inside the car, has a simple structure and is easy to operate. It is a popular modern automobile air conditioning system in the world.
With the rapid growth of the automobile industry in the past few years, the automobile parts industry has also been rapid development, automobile air conditioning as an important part to improve the comfort of the automobile, has been recognized by the majority of automobile manufacturers and consumers. Automobile air conditioning has become an important functional part in the automobile.
China as the world's main air compressor production base, in recent years, benefiting from the rapid development of national economy and automobile industry, China's automobile air conditioning industry has also achieved rapid development.
In recent years, China's economy has developed very rapidly, and the purchasing power and values of Chinese consumers have also changed greatly. The most direct manifestation is that more and more middle and high-end consumers no longer focus on the price of products when purchasing products, but pay more attention to the actual use effect of products, which can be verified by the products in the market and the focus of consumers when buying. However, the consumption upgrade has a short impact on Chinese consumers, and the consumption level affected is relatively high. The middle and low-level consumers still account for the majority of the consumer group. As a result, China's air conditioning market begins to present an awkward situation: consumers will take the initiative to pay attention to new products and technologies, but due to budget and consumption concept, they will passively rely on the price reduction promotion activities of major e-commerce companies, or directly buy the relatively low price of middle or low-end products.
Consumer buy’s ability according to oneself and interest, choose brand, energy efficiency grade, noise index, exterior design to wait. It should be pointed out that the latest national standards define the energy efficiency of air conditioners as three grades. Level 1 is the most energy saving, while Level 3 is the minimum requirement for products to enter the market and the highest energy consumption. Colloquially, it is the most energy-saving grade 1 air conditioning, and the most wasteful grade 3 air conditioning. Generally speaking, 1 class air conditioning than 3 class air conditioning energy-saving 20% above. The technology and components of level 1 air conditioners are more advanced, so the price is correspondingly the highest. Consumer is when choose and buy, the use time that considered oneself air conditioning, the charge that will calculate to buy energy-saving air conditioning place pays much whether saves electricity charge than a few years is much.
Although China's automotive air conditioning market has great potential, it also faces severe challenges. The rising price of global raw materials has brought huge cost pressure to the industry. In terms of products, air conditioning production of trucks and some special vehicles is less, and market demand can not be met. In terms of technology, the development trend of energy conservation and environmental protection poses new challenges to the industry. With the booming development of China's automobile industry, consumers will pay more attention to the safety, stability, comfort, entertainment, auxiliary and energy conservation and emission reduction of automobiles in the future. Some more in line with energy saving, environmental protection requirements of the new automotive air conditioning products will be more popular. In terms of technical development trend, automobile air conditioning will develop to environmental protection air conditioning, green air conditioning, small energy-saving, comfortable and automatic direction.